success stories

giving compass lj salazar consultingCo-founder & Board Member. Defined Strategy and Execution Plan for Giving Compass, a portal to enable impact driven philanthropy. Raised initial capital and drove execution.

Market and Opportunity sizing, Product Roadmap & UX collaboration, Company formation, Pitch Deck, Go to Market strategy for the early stage.

optio3-ljsalazar-consulting-161x84Co-founder & Executive Advisor to the CEO and interim COO of Optio3, Inc. Raised $2 million in private equity, launching a web platform for complete visibility, management & intelligent control of operations, maintenance & connected devices asset management in commercial buildings.

Market and Opportunity sizing, Product Roadmap & UX collaboration, Company formation, Pitch Deck, Go to Market strategy for the early stage.

ushur_lj-salazar-consultingExecutive Advisor to the CEO of Ushur, Inc. Re-architected go-to-market strategy and execution. Company Branding and Thought Leadership re-positioning. Market and Opportunity sizing, Product Roadmap collaboration.

Company fund-raising strategy and Pitch Deck for series A.

Raikes-Foundation-LJ-Salazar-ConsultingExecutive Advisor to the Raikes Foundation, in charge of defining Business Plan and Pitch deck for a Cloud-Technology Venture to create and operate a mobile web platform to enable impact driven philanthropy at scale in a $300B market.

Market Research, Opportunity sizing, Target Market and Audience definition, Go-to-Market Overview, Strategic Alliances & Partnerships, Competitive Analysis, Technology Roadmap and Building Blocks, Monetization Strategy and Financial Projections for the first 24 months.

jobaline-logo-ljsCo-founder & CEO of Jobaline, raised over $11 million in two rounds of private equity, taking the company from concept to an emerging leader serving Fortune 500 companies.

Applied Data Sciences & Artificial Intelligence to create Mobile Virtual Recruitment Technology that has automated the screening of over one million job applicants for Fortune 500 companies monetized through a transactional business model with very profitable unit economics, while also creating the largest network of hourly workers with over 200 behavioral and declared data points per worker.

Bing-logo-ljsExecutive Advisor for the Search Alliance. Global market assessment and go-to-market definition, including sales & engineering alignment for two large Fortune 500 Internet Companies strategic alliance on web search & mobile internet. The project resulted in a smooth operation and sustainable revenue growth in the US, Turkey, Germany, Taipei and UK.

Concurix-LJS-Consulting-161Executive Advisor to Founder and CEO, assisting in raising its first million dollars of capital in record time. The company was acquired by StrongLoop in 2015.


MicrosoftOfficeLive-Logo-ljsCofounded the Office Live division taking it from conceptual design to implementation and reaching its first 2 million users in record time (now Office 365). Co-led a worldwide marketing and engineering team through three successful global product launches that reached over two million active and loyal customers in less than two years. This was the first small-business-focused service from Microsoft monetized through advertising revenue.

yahoo-logo-ljsProduct Executive at Yahoo: Streamlined Operations for Global product marketing and worldwide business development, narrowing focus from +150 disconnected product experiences to a few core ones. Oversaw the launch of 15 global products with particular emphasis on the mobile internet. Results: user base growth, increased user retention and profitability in Europe, Middle East, Asia, Australia, Latin America and the US.

oxford-logo-ljsExecutive Advisor to Oxford University Press: Business & technical due diligence for acquisition of Internet company resulting in a fair market valuation of the assets in the context of emerging mobile web trends. Identification of risks related to scalability, systems architecture, competitive advantage, and addressable market opportunity, increasing the potential ROI of the transaction.

photobucket-logo-ljsExecutive Advisor to Photobucket: Product strategy refinement based on mobile, rich media and social internet trends. Implementation of a customer centric and data driven operation centered on Net Promoter Score, Usage, and Referrals. Defining KPIs to unify engineering, marketing, sales and customer service – accelerated growth, an increase in user retention and average revenue per user.

gmi-logo-ljsalazarCPO & CMO at Global Market Insite: Based on evolving market dynamics, customer needs, and mobile technologies, reinvented existing market research systems & processes and oversaw the implementation of a cloud-based solution with 10x more capacity.

Connected the core product and user experience with social outlets, increasing network size to more than 7 million engaged participants in US, Europe, and Australia through desktop-based and mobile technologies. Increased profits by +4x positioning the company for a successful M&A (acquired by WPP).

voyager capital-logo-ljsExecutive advisor to Voyager Capital, evaluating potential investments for their Fund III in the areas of mobile technologies, online businesses, and SaaS, as well as advising portfolio companies in the areas of user retention and growth, product strategy, and go-to-market.

microsoft-logo-ljsGeneral Manager at Microsoft: Refinement of go-to-market strategy and breadth channel program (+500,000 resellers) to expand Microsoft Mid-Market global operation to deliver on consistent double digit growth for 4 years in a $3B division.


microsoft-logo-ljsDirector at Microsoft: Expansion of operations in Latin America, resulting in +3X increase market share and revenue growth via strategic alliances and leveraged business models, operating in environments of political unrest, high double digit inflation and currency devaluation, exchange control and lack of a framework for intellectual property protection.

Xerox-logo-ljsGeneral Manager at Xerox: Overhaul of a team of 600 Customer Service and Field Technicians. Re-engineering and automation of the spare parts logistics operations to support a $100M operation in Latin America.


ABB_logo-ljsDirector at ABB: Go-to-market strategy and execution. Expansion of services, opening new markets for the process automation division and the pulp & paper automation division in Venezuela, Colombia and the Caribbean resulting in double-digit growth in revenues and market share.